Wiz Khalifa has found a new way to reach fans – through their stomachs.
The rapper’s next song, the family appropriate “Stay Playful,” will only be available as a cookie, reports Ad Age.
According to the magazine, in order to hear the track fans will need the Oreo X Wiz Khalifa Limited-Edition Music Box, which plays the music off the groves of an Oreo like a record.
Accompanying the collaboration is a 30-second-commercial of Wiz playing with his 5-year-old son Sebastian who he shares with ex-wife Amber Rose.
The spot will debut during Sunday’s Grammys.
The cookie company will give away Oreo X Wiz Khalifa Limited-Edition Music Boxes on its website on Feb. 10.
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