Pharrell And One Direction Among Headliners At Apple Music Festival

LOS ANGELES — Pharrell Williams, One Direction and Florence + The Machine are going to appear at the Apple Music Festival next month.

Apple announced Tuesday that the musicians will be among the headlining performers at the 10-night festival at London’s Roundhouse that begins Sept. 19. Festival performances will be broadcast live and on-demand on Apple Music, and additional material will be available on the app’s Beats 1 radio.

Niall Horan of One Direction said the group is excited to return to London “to perform for our fans in the Roundhouse and around the world on Apple Music!”

Previously known as the iTunes Festival, the eight-year-old concert event was renamed the Apple Music Festival to support the launch earlier this summer of the new Apple Music app.

Past performers have included Adele, Lady Gaga, Justin Timberlake and Elton John.

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