WNBA Legend Candace Parker Appointed President Of Adidas Women’s Basketball

Candace Parker the WNBA star has been appointed the President of adidas Women’s Basketball. She steps into the position after a sixteen-year partnership with the Three Stripes, which was driven by the shared goal to push the women’s game further and leave it in a better place for the next generation of basketball athletes. As president, the 38-year-old will collaborate with the brand to create a powerful platform aimed at influencing and elevating the future of women’s sports. According to a press statement, the duties leverage her deep understanding of the game and the needs of female athletes to define a clear and impactful direction, with a focus on access, increased representation, and breaking down barriers on a global scale “Stepping into this new leadership role is a deeply personal next step in my journey with adidas,” detailed Parker. “From high school to college to playing pro to now, this appointment by adidas symbolizes a shared commitment to making impactful change and setting new benchmarks for the future of women’s sports. It’s not just about products; it’s about fostering a movement focused on innovation, representation, and access.” 

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