Travis Scott’s UTOPIA will rule the Billboard chart for a third consecutive week. The latest album from Travis Scott will bring in 185,000 copies in the past week, becoming the first album to have three straight weeks at the top since Drake’s Certified Lover Boy The third week ties Scott’s personal reign as Astroworld sat on top of the Billboard 200 for three weeks in 2018. In the week ending August 17, Utopia earned 185,000 equivalent album units, of which album sales made up 99,000 (an increase of 169%), SEA units made up 86,000 (a decrease of 22%, or 124.13 million on-demand official streams of the streaming set’s 19 songs), and TEA units made up a minuscule amount (a decrease of 38%). Due in part to a promotional offer at Scott’s official webstore, which reduced the Utopia vinyl LP’s price from $50 to just $5 for a limited time, the album’s sales increased in the set’s third week. Vinyl made up 93,000 of Utopia’s 99,000 sales for the week. With that amount, Utopia enjoyed its best vinyl sales week to date, the seventh-highest vinyl sales week for any album since Luminate started keeping track of sales in 1991, and the biggest week for an R&B/hip-hop album.
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