Offset was in New York City on Tuesday creating a traffic jam in Times Square to announce his new album fans waved posters emblazoned with the "Kiari" album cover Offset's gov't name. Offset was dressed in loose-fitting fashion and stood on top of a car while shooting content as the fans screamed "Set it off!" at the top of their lungs. There were accusations Offset hired paid actors for his album rollout which they were. The group later emerged as doppelgangers dressed in suits to re-create just one of the album artwork variants. The onlooking tourists and locals alike clogging up the streets with curiosity to snap photos and videos to capture the moment were completely organic, however Offset's dropping "Kiari" on August 22
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