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Kanye West looks to be channeling his inner Martha Stewart on the heels of huge music success, he's taking a crucial step toward launching his own line of homeware products.

Say whaaat? Yep, Ye's company, Mascotte Holdings, Inc., filed a trademark application to slap the name "Kanye West" on a slew of home line products.

Unclear if his quest to legally change his name to "Ye" will affect this new venture but some of the products that will bear his name, in some fashion, include shower curtains, textile wall hangings, towels, placemats and blankets. Lots of blankets. The docs specify Ye's company wants to crank out bed blankets, throw blankets, golf blankets using cashmere, fleece and silk.

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