The Broncos were purchased for $78 million in 1984 by Pat Bowlen, who passed in 1984. The purchase price is expected to be $4 billion. Bezos is known to have an interest in NFL ownership, and for HOV, he would have to find partners for the purchase. It would be interesting to see if HOV could pull the purchase off with his other sporting ventures. His Roc Nation Sports manages many athletes.