The clothing brand Gap has been making major moves in the fashion industry they’re partnering up with Harlem’s fashion icon Dapper Dan. Dapper Dan, who made his name creating his own luxury-label items using authentic pieces from Fendi, Louis Vuitton, and Gucci at his Harlem atelier in the ‘80s and ‘90s. His goal is to apply that same creativity to Gap. His first piece of clothing will be the salmon-colored hoodie that reads, charmingly, “DAP” in the same Gap font. “This is the first time Gap has ever modified our iconic heritage logo by personalizing it for this collaboration, said Mary Alderete, global head of Gap marketing.
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