50 Cent probably became the biggest independent Hip Hop artist with his new deal at Caroline/Capitol/UMG and is following in the footsteps of another great independent businessman. For the first time since he announced his departure from Interscope Records, 50 Cent discusses details of his new deal and how it was supposed to happen.
According to his recent interview with Forbes, 50 Cent says that his deal at Caroline/Capitol/UMG is similar to Birdman’s Cash Money Records deal with Universal Music Group. Birdman’s Cash Money Records gives only “7% of wholesale per album to Universal in exchange for distribution and support” according to the article.
50 Cent still owed Interscope Records one more record under his contract but was able to leave the label without making the album or paying Interscope. 50 says usually this rarely happens for artists, but due to his relationship with Interscope powerhouses, Eminem and Dr. Dre, 50 is a “special case”:
I’m a special case and situation. It’s also because of the leverage of having the strong relationships with Eminem and Dr. Dre. They don’t want me to be uncomfortable. They value our friendship to the point that they would never want [to jeopardize] it over that little bit of money.
The biggest difference between 50 Cent’s Interscope deal and his Caroline/Capitol/UMG deal is the creative control over his release of new music and music videos. 50 says with Carolione/Capitol/UMG “it’s having the ability to do that versus, ‘It’s out of the question.’”
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