In today's industry, there are a billion people with dreams of becoming rappers, and a few 1,000 real artists. Artists who make music just because they love too. Many never make it to an industry level, even though their work ethic and creative content by far passes the track record of many who do reach mainstream. And even worse, some of these emcees never get the chance to see where they could've have went. But every now and then, some of them have a dedicated team in their corner, who wont let their hard work settle in the dust.
Hustleman D is an underground artist from Chicago's South Side. Through out his years in the game, Hustleman D rubbed shoulders with popular rappers from Chicago to Gary,IN as well as several big names who had reached that superstar status. He always remained grounded and humble, and never stopped hustling his music. With many collaborated projects, solo projects and music videos, Hustleman D's name was beginning to buzz from as far as Rockford, IL to South Bend, IN. And many felt his time to shine was creeping up on him.
But on July 25th 2015, Hustleman D succumbed to his life long battle with heart conditions. His family, friends and fans were hit like a hard sucker punch. Lost for words in such a moment of sudden confusion, many didn't know what to say. But over the years, Hustleman D put in a lot of work helping others grow with their craft. One of those was the independent machine known as Harvey Finch Enterprise. They say Hustleman helped to build it from the ground up. And those affiliated behind the scenes of the company refused to just shed a tear, pour out liquor...and forget their friend, his dedication and his talent. And they vowed to keep him in rotation like he never left.
Fast forward to November 23rd, 2016 (Hustleman D's birthday.) After promoting it all of 2016, HFE released their 8th project of the year, Hustleman D's then labeled, final project, titled "Hustle Immortal." The project did good in numbers as well as feedback. Still getting views and streams today. But the embracing of his memory didn't stop there. They returned just a few months later and dropped the documentary "Beyond The Hustle." A 40 minute long look at the life Hustleman D built through his art and the reflection of those who were closest to him during his career including his brother, his wife and several entertainers who all made the statements "with out Hustleman....we wouldn't have come this far."
Continuing to push his creative art like he was still here, Hustleman D's music gained a few radio rotations, magazine reviews and new followers. And keeping true to their friend, before the end of 2017, HFE released a full length video to the Don Trip assisted motivational anthem "In My Lane." Filling the visual with related images, the beauty of nature we often walk past in life, and even a cameo appearance from Hustleman's only child and son. Ending it out with a RIP banner as Hustleman's popular custom "Have A Nice Day" smiling face charm hung in the back ground. It was all well planned out and on the outside looking in, not only made you feel like you knew the artist himself...but really showed you the authenticity and talent that was naturally embedded in his DNA. And all of it in a whole...is worth notable mention.
According to representatives of Harvey Finch Enterprise, they are working on collecting the files from Hustleman D's final recordings, to spice it all up and release it through their TraxxSpace Distribution deal. We don't see many who continue that type of loyalty for friends, family and associates once they have passed....but it is a thing of beauty. We are keeping our fingers crossed and looking forward to what comes next from Hustleman D. Our condolences to his friends and family and R.I.H. Hustleman D. Take A Listen To Something We Feel Should Have Been Heard.